Montreal, March 5, 2015 – The Montreal Motorcycle Show, presented by La Capitale General Insurance, demonstrated once again just how passionate Quebecers are about riding and their motorcycles. Close to 34,000 visitors, including riders of all skill levels, ages and gender, flooded the Palais des congrès de Montréal this past weekend to discover all the latest products on display by the Show’s 150 exhibitors. This number represents only a slight decrease compared to last year’s edition, which had seen a significant jump in attendance.
“Visitor enthusiasm was unmistakeable” says Bianca Kennedy, Show Manager. “The riding community can’t wait for motorcycle season to begin, and they took in everything that the Show had to offer with fervour and anticipation. Particularly noticeable this weekend were the number of female attendees at the show, as well as a younger visitor demographic. Show goers certainly demonstrated that the world of riding has widespread attraction and appeal. There’s no question that this is an evolving and thriving industry.”
In addition to the many new models on display by the industry’s biggest names, including the Slingshot from Polaris, the H2R and H2 from Kawasaki (the latter making its Canadian début), the Spyder F‐3 from Can‐Am BRP, and the Ducati Scrambler, Project LiveWire from Harley‐Davidson was a definite hit. Visitors were also invited to celebrate the 40th anniversary of the Honda Gold Wing by taking a walk through time as they discovered the evolution on this legendary model.
Other highlights of this year’s Show included She Rides Nite that continues to grow in popularity every year.Close to 1,000 women took part in Friday’s She Rides Nite celebrations and one lucky lady even won a brand new 2015 Kawasaki Ninja courtesy of Canadian Kawasaki and Sport Collette! Another Show favourite, the Yamaha Riding Academy, initiated more than 250 children to the wonderful world of off‐road riding.
For the second consecutive year, exhibitors had the chance to sell admission tickets through their dealerships in advance of the show. This “dealer ticket” program saw more than 2,500 advance tickets sold and additional traffic generated at dealer locations in the weeks leading up to the Show.
The next edition of the Montreal Motorcycle Show rolls into town February 26 to 28, 2016. See you next year!
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Bianca Kennedy, Manager, Montreal Motorcycle Show
514‐375‐1974, ext. 101 – firstname.lastname@example.org